Demonstrate your superior service Every business says they offer high-quality service. With the e-library, your 20-60 pages of educational content proves your deep commitment to supporting families with aging relatives.
License an area exclusive No one else in your local market can use this content. Branded with your name, logo, and colors, you can “shamelessly” promote your e-library as THE area resource for family caregivers.
Use as your company website Many clients make the e-library their company website. Your web address becomes the primary domain of this Word Press template. With features such as the Our Services page, About Us, Request Information and Schedule a Home Visit, you have everything you need to quickly create a 20-to-60 page company website. (Because of the number of pages and the Word Press format, e-library content cannot be copy/pasted into your existing website.)
Open doors traditionally closed to business You receive an educational URL (e.g., seriousillness.org/[YourCommunity] or AgingWell[YourCommunity].com) that you can freely and proudly promote as your 24/7 offering to local families and elder care professionals. With educational materials, you gain access in ways not available to your commercial endeavors. Discharge planners will pass out brochures about your e-library when they won’t pass out brochures about your services. Attorneys, doctors and other professionals will link to your e-library when they won’t link to your commercial Web address. And every page they see or print has your name, logo, colors, and contact information. It’s you!
Network with referrers The professionals who refer to you also work with family caregivers. Your educational resources give your referrers on-demand articles they can print out and pass along to help their clients. You make your referrers’ life easier. They reinforce and pass along your brand.
Now with video Each article of the e-library includes a professionally produced video of a family caregiver talking about the challenges of the topic at hand. Whether it’s preventing falls, dealing with family conflict, or creating an advance directive, you get the professional polish only video can bring—at a fraction of the cost.
You receive an area exclusive
None of your local competitors can license our materials.
Create a separate brand
Give your program the special attention it deserves with a website that highlights key differentiators recommended by the Center to Advance Palliative Care. Based on their research, we have developed an e-library that speaks to the benefits for patients, families and physicians.
Enjoying life. No more frail-hand-held-by-younger-stronger-hand. Palliative care is much more active. Paint a picture of how much joyful living is possible once distressing symptoms and emotions have been addressed.
Family photos. Display photos and text that make it clear family members benefit and are included.
Concurrent curative care. Emphasize that palliative care can be provided alongside curative care.
Younger patients. Reinforce that palliative care is appropriate for all ages and all stages of a serious illness.
Physician consult. Reassure patients and providers that their regular doctors remain in charge.
Cost
Pricing is based on the features chosen and the population density of the territory to be licensed for your exclusive.
$1800-$2800 Year 1 (branding and training, tech support, webhosting and your local area exclusive)
$600-$1000 Year 2+ (tech support, webhosting, content updates and maintenance of your local exclusive)
Get the Pro Package Our most popular combination gives you reference resources in the E-library and fresh content each month with the Monthly Newsletter. You receive a $300 discount.
You receive an area exclusive
None of your local competitors can license our materials
Reach the “pre-hospice” audience Reframe your organization from being the experts in death and dying to the experts in serious illness and family caregiving.
With an e-library at seriousillness.org, you get your brand in front of families who need your services (or likely will soon) but who are not yet ready to go to a hospice website.
Plus, with the area exclusive, you “own” the vocabulary of “serious illness.” If anyone is talking about serious illness, they are advertising your site!
Your e-library includes
30-68 pages of evidence-based content
Branded content with your name, logo, colors, and contact information
Up to 8 pages specifically about your business.
Video on educational topics
Non-discrimination policies in the 16 languages for your state
Patient engagement prompts
Calls-to-action with interactive forms
MUCH better than donuts and pens Now when your liaisons visit physician offices, they can share meaningful resources. Your e-library is a 24/7 patient/family educational service. Our most successful clients pick a theme each month and highlight that article. “Hope” in January, “CHF” in February, “Managing Pain” in March, “Health Care Planning” in April.
Tell the hospice story Is your hospice page buried deep within the caverns of a large medical center website? If so, the e-library allows you to promote your brand more effectively through education. Plus you can add pages to the Our Services section that include Hospice and Palliative Care FAQs, Cost and Eligibility, a description of the Interdisciplinary Team, and an explanation of hospice services based on input from families.
Promote direct-from-family referrals
Hospice is uniquely positioned to be able to accept patient- and family self-referrals. With an average of only 5-10% of admissions coming from this referral source, direct-from-family referrals represents your greatest growth opportunity. As an added bonus, patients that are referred by families have an ALOS that is 7-10 days longer than those referred by other sources.
Prompt patient engagement
Each of our educational pages is filled with prompts to assist readers to make the jump from theory to action. Encourage your staff to use the website and leverage behavior change strategies developed at the National Institute on Aging.
Meet OCR requirements
The Office of Civil Rights now requires all Medicare providers to post the availability of language assistance in top 15 languages of your state. For providers with more than 15 employees, they require the posting of a non-discrimination policy with contact information for registering a complaint. We’ve got you covered! License our Non-Discrimination module and you will be in compliance!
Use as your company website If you are a new hospice, you have a tough row to hoe: How can you convince doctors to take a chance on you instead of sticking to their old favorites? Show them your resourcefulness and why you are worth the risk. With the e-library as your company website, you may be small, but you are mighty! (It’s also quick and easy to get your company website up and ready for the public. We’ve done it in as little as 2 weeks!)
Cost
Pricing is based on the features chosen (e.g., Community Programs) and the population density of the territory to be licensed for your exclusive.
$1800-$2800 Year 1 (branding and training, tech support, webhosting and your local area exclusive)
$600-$1000 Year 2+ (tech support, webhosting, content updates and maintenance of your local exclusive)
Get the Pro Package Our most popular combination gives you reference resources in the E-library and fresh content each month with the Monthly Newsletter. You receive a $300 discount.
You receive an area exclusive
None of your local competitors can license our materials
More than a Web design company, Elder Pages Online was voted the 2013 Outstanding Corporate Partner by the Aging Life Care™ Association (ALCA). Our webmaster and research scientist, Tasha Beauchamp, has a master of science degree in health promotion and earned a graduate certificate in geriatric care management. She is an active member of the ALCA listserve and is the marketing presenter for the ALCA Business Webinar series.
Ready for a new website? You receive a robust Web presence: quick and easy!
Whether you are new in business or simply need to upgrade, the Chronic Care E-Library is designed especially for care managers.
Content marketing allows you to provide educational resources while also promoting your brand. Plus it gives you unique resources that key referrers can use.
With theChronic Care E-Library you receive:
20+ pages of evidence-based content
Branded with your name, logo, colors and contact information
Up to 8 pages specifically about your business
Mobile-optimized to meet Google’s requirements
Over 20 videos of family caregivers
Interactive forms
Incorporates ALCA branding
Leverage ALCA resources From the #AgingWell campaign, to text that correctly follows the ALCA trademark guidelines, our templates are set up to help ALCA members make the most of the national rebranding endeavor. Add Social Media Support and we can provide you with a monthly post from the ALCA blog. You are ready to roll!
Stand out from the crowd How do you differ from your competitors? Why should a referrer take a chance with you? These are tough questions. But they are the questions in the minds of family caregivers and your referrers. Give them undeniable proof of your expertise and information that immediately makes their life easier: educational resources! With the local area exclusive, you are the only one to offer this depth of material.
Introduce yourself to referrers With our Local Providers page, you can list your referrers (e.g., elder law attorneys, financial planners) and include links to their company websites. Then give your referrers a call. Tell them about the e-library and point out your shared client base of family caregivers. Then show them that you have them listed on your website. See if they will add a link to your “e-library” on their site. Or better yet, ask for a short meeting so you can learn more about their practice and how best to send them a referral. This is the warmest cold call you’ll ever make!
Cost
Includes 20-28 pages of content. Pricing is based on the features chosen (e.g. Our Services, Local Resources) and population density of the territory to be licensed for your exclusive.
$1800-$2800 Year 1 (branding and training, all tech support, webhosting and your local area exclusive);
$400-$800 Year 2+ (all tech support, webhosting, content updates and maintenance of your local exclusive)
Get the Pro Package Our most popular combination gives you reference resources in the E-library and fresh content each month with the Monthly Newsletter. You receive a $300 discount.
You receive an area exclusive
None of your local competitors can license our materials
Being a new owner of a Care Management Company, I was lost when it came to a website and how to put it together and manage it. Your website is a key ingredient in marketing, so I turned to Tasha for help. She has made this journey so easy with her patience, organization and knowledge. I don't know what I would have done without her. I love my new website! Thank you Tasha!
I wanted to leave a review for Elder Pages/Serious Illness/Tasha B and her team.... we have worked with this group for over 10 years to build brand awareness and consistency across our markets. Working for a non-profit we are sometimes challenged with a mighty caseload and a small team, but having Elder Pages by our side we have been able to maximize our efforts, complete projects that may have seemed impossible to conquer without their teamwork and support and find ways to further support our teams who support so many patients and families challenged by a serious illness. Elder Pages commitment to innovation is extraordinary and I have truly valued their willingness to come to us with new ideas, new products and new resources to best support our patients and families. If I could give the work they do to support non-profit hospice organizations ten stars, I would!
Elder Pages Online is wonderful. I am a Care Manager and the website and educational material have been such a useful resource for myself but also my clients. Tasha is very invested in her clients and has been very easy to work with. Extremely knowledgeable and an expert that shares her information to better everyone around her.
Tasha and her team at Elder Pages n Line has proven to be a unique creative, very innovative, and exceptionally detail oriented!!She is a gifted intuit, translating my dream and vision into an industry leading professional web site and platform, that showcases my business in the best possible light. The web design reflects industry leading trends, communicating our knowledge, compassion, and leadership with bold confidence seamlessly integrated throughout. Working with Tasha is joyful as her professional relationship is awe inspiring. I highly recommend Tasha and her team. 5 stars for customer service satisfaction.
I am so grateful that I connected with Tasha and her team at Elder Pages Online as I was just starting my care management practice. Her knowledge and expertise in this field is outstanding. She helped me develop a clear and professional web page and online presence from the start. I credit Elder Pages Online for much of my rapid growth and success.
Elder Pages Online has exceeded my expectations. As a solo practitioner, time has been my biggest constraint. Tasha and the team were really patient with me throughout the process and helped any way they could to meet deadlines. The quality of service provided by Elder Pages Online is everything that geriatric care managers need to take their practice to the next level. I'm beyond happy and grateful for their support and great service!!!!
I have been a client for 8+ years. I consistently get compliments from clients about the newsletters, but today I had an incoming client praise the website as the most easily navigated of the many that she had visited; as well as being grateful to sign up for a complimentary phone call using our Calendly link. As supporting our clients and their families is our highest goal, ElderPages has been the partner who has helped us to achieve that. Kudos!
Elder Pages Online has been an excellent investment in my business. As a small business owner, I am fully responsible for the success of my geriatric care management practice. Elder Pages Online is accomplishing exactly what I wanted to achieve: elevating my brand and opening new doors.Tasha and the team are kind, professional, responsive and easy to work with.I have been exceptionally pleased in their flexibility and my ability to personalize my monthly digital newsletter.5 stars, for sure!!!
Tasha has been with me since day 1 when I was researching and making decisions about starting my company. She provided the guidance needed from the development of my website, to marketing ideas, to looking at analytics. Her expertise helped me to successfully re-brand my business when I expanded my services. She is always responsive to my needs and consistently provides me with the support I need. Thank you Tasha - I could not have done this without you!
Good content marketing is critical to any company's success. I have been an admirer of the content Tasha creates for a number of years. Tasha has established herself as the expert in content marketing for elder care professionals.
Meeting Tasha at an Aging Life Care Association annual conference several years ago was instrumental to bringing my business into the modern age of social media! Tasha truly understands the challenges care managers face and the work that we do. Her expertise in web design helped me develop a fantastic web site that truly reflects my mission and services. The E-Library Tasha developed as a research scientist has helped me establish credibility and is an easy-to- use tool for educational presentations. Consistent, reliable postings to my social media accounts have saved me time, effort and allows me the opportunity to stick to what I do best, helping elders and care giving families! Best of all, Tasha and her team are so very patient and kind and always make the time to answer my questions in a manner that I can sincerely understand! If you are an Aging Life Care Professional and want to partner with someone who can help you grow your business, turn to Tasha! You will not be disappointed.