Websites for every budget

We know eldercare!

Serving over one hundred providers around the country, we understand your client base, your referrers, and your services. No need to explain. In fact, many of our clients hire us to write their text!

Whether you want a starter website with do-it-yourself options or a robust, content-rich website with blogs and corresponding social media posts, we can provide you with a professional Web presence that embodies the heart and spirit of eldercare.

Begin with the basics

You receive a Home Page, Our Services, About Us, and more.

Pick a style

Let us know which style best matches your aesthetics. We start there and brand it with your name, logo, colors, and contact information. Then you can add changes that reflect your unique business.

You select your preferred graphics and video
Staff photos, awards, professional memberships, representative stock photography, a video message to potential clients, video testimonials. . . . We install what you’d like on the home page and teach you how to upload the others on any of the interior pages. Or hire our virtual assistant to do the uploading and graphics optimization.

You write your local text
We teach you how to upload it in WordPress so you have the power to make revisions whenever you want, as often as you want. (No time to learn WordPress? You can hire our virtual assistant to do the uploading.)

With our affordable, easy website, you can create your own masterpiece and be live to the public within two to three weeks.

Then add modules

"Our Services" pages

You have many audiences you want to speak to, each with their unique need for your services. If you are short on time or just don’t want to do the writing, license our exclusive content that helps you quickly express the benefits of working with your company.

For instance, for care managers, we have pages speaking to

  • families with aging parents
  • those who wish to age well (currently well boomers)
  • attorneys
  • wealth managers
  • medical providers
  • assisted living facilities
  • home care companies

Use the pages as they are or as a springboard to embellish with your own words and graphics.

None of your local competitors can license this text.

 

You receive an area exclusive
None of your local competitors can license our materials.

Find out if your market is available

 

 

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Google Reviews

  • Do you have good Google Reviews you want to show off? License our Google Reviews plugin and your four- and five-star reviews will display on the home page and on your Testimonials page. You can’t buy advertising as powerful as Google Reviews.
  • Don’t know how to get reviews? Unsure how to respond to them? (What if you get a negative review?) Part of our package includes templates to help you request, track, and respond to reviews, as well as a training session to help you realize how easy it actually is.
  • Don’t have a Google Business Profile yet? To get reviews, you need a Google Business Profile. Let us help you set that up. We’ll even write a keyword-rich description of your business.

Learn more about our Google Services.

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Custom writing

Do you get writer’s block? Or is writing just not your thing? Maybe you are just too busy to write. We can help! Together we decide which services are the most strategic to emphasize. Then we interview you to learn about the unique way in which you deliver those services.

Our experienced staff will write text for up to four web pages, highlighting your featured services and weaving in popular search terms. We help you choose graphics. And if you have a Google Business Profile, we’ll even connect the highlighted services to the Products section of your profile to draw attention directly from a Google search results page.

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Family caregiver newsletter

Looking for content that speaks to adult daughters and sons? Hoping to do outreach via email, Facebook, or Google? License our monthly newsletter for family caregivers and you will receive

  • three fresh articles per month
  • a print-ready .pdf of each month’s issue
  • The archive of past issues (over 500 articles)

To this you can add

  • monthly email marketing support
  • weekly LinkedIn long-form blogging
  • weekly Facebook posts
  • weekly updates on your Google Business Profile

Some clients prefer to display the newsletter content as weekly blogposts on their website. We can do that too!

Branded educational handouts
Clients who license our newsletter for family caregivers also have the option to license our collection of over fifty branded single-topic handouts, from hospitalizations to wandering, advance care planning to fall prevention.

Newsletter clients also have the option of licensing presentation marketing packages:

Learn more about the family caregiver newsletter.

You receive an area exclusive
None of your local competitors can license our materials.

Find out if your market is available

 

 

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Aging Well Blog

Are you looking for outreach to boomers? Networking opportunities with referrers?

The next-generation care manager client is the currently well boomer—what we call the “proactive planner.” Elderlaw attorneys are also seeking contact with the “young old” because these clients offer potential for the longest lifetime revenue.

Demonstrate your expertise to boomers via articles ranging from solo aging, to kids treating you like a bank, descriptions of long-term care options, to alternative living arrangements (e.g., cohousing, the village movement, multigenerational households).

The Aging Well Blog post gives you 400 words of contemporary content each month designed to appeal to older adults in need of consultations: Perhaps life care planning for aging in place, or preparations for recuperating at home after a hip replacement.

Each blogpost comes with a corresponding printable .pdf and the ability to add monthly

  • email marketing
  • Facebook posts
  • long-form blogging on LinkedIn
  • updates on your Google Business Profile

Clients who license the Aging Well Blog are also eligible to license our presentation marketing packages:

These presentations are ideal for offering workshops in conjunction with elderlaw attorneys or financial planners.

Learn more about the Aging Well Blog.

You receive an area exclusive
None of your local competitors can license our materials.

Find out if your market is available

 

 

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