Intro

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Sed convallis tristique sem. Nulla metus metus, ullamcorper vel, tincidunt sed, euismod in, nibh. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Sed convallis tristique sem. Nulla metus metus, ullamcorper vel, tincidunt sed, euismod in, nibh. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Morbi lacinia molestie dui. Donec lacus nunc, viverra nec, blandit vel, egestas et, augue. Curabitur sit amet mauris. Morbi in dui quis est pulvinar ullamcorper. Morbi in ipsum sit amet pede facilisis laoreet. Quisque cursus, metus vitae pharetra auctor, sem massa mattis sem, at interdum magna augue eget diam In scelerisque sem at dolor.

Exclusive Territory Terms

Client will receive exclusive rights to the territory listed on the proposal. To protect Client’s exclusive, this territory will be listed prominently in the header of the website. Large cities will also be mentioned on the website for greater optimization in a local search. Webmaster will not knowingly license the proposed Web resources to any competing entity marketing within this territory.

“Active Marketing”: Client may serve customers anywhere, but agrees to not actively market Its services using these resources outside the licensed territory. (“Active marketing” includes activities such as meeting with referrers, doing presentations, and distributing handouts, as well as announcing particular cities or counties on the website.) If Client expands to a new service area and/or opens a satellite office, and wants to use these resources for marketing those services, the territory can be expanded under a separate contract to include this new area, provided there is no Elder Pages Online, LLC customer with an existing exclusive. Non-payment of fees will result in loss of Client’s exclusive.

Website Terms

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Sed convallis tristique sem. Nulla metus metus, ullamcorper vel, tincidunt sed, euismod in, nibh. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Sed convallis tristique sem. Nulla metus metus, ullamcorper vel, tincidunt sed, euismod in, nibh. Vestibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Morbi lacinia molestie dui. Donec lacus nunc, viverra nec, blandit vel, egestas et, augue. Curabitur sit amet mauris. Morbi in dui quis est pulvinar ullamcorper. Morbi in ipsum sit amet pede facilisis laoreet. Quisque cursus, metus vitae pharetra auctor, sem massa mattis sem, at interdum magna augue eget diam In scelerisque sem at dolor.

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Google Services

Google Business Profile: The GBP is the centerpiece for all Google Services as Google uses this to confirm that all information about a business is genuinely from the owner and is entirely accurate. Client will need a Gmail account and will be assigned the role of Owner of the page. Webmaster is simply the Manager. (Client may remove Webmaster’s access at any time.) Google does not charge a fee for a Google Business Profile, but they have strict requirements for accuracy and require a unique page for each office (brick and mortar) location of the business.

• Client’s responsibility: To respond promptly—within 5 business days—to Webmaster requests and to answer accurately. In particular, Client must be timely in its notification to Webmaster when the verification post card arrives as this is a time-sensitive document, or with the video, if Google requests video verification. Client will receive a basic orientation about editing Its GBP. After the first 4 weeks of going live, Client will be responsible for the updating and editing of all local information (e.g., holiday hours, moving to a new location).
• Webmaster’s responsibility: To create or update Client’s Google Business Profile and provide initial orientation and overview/training regarding the updating of Client’s GBP. If in the course of establishing a GBP, it turns out Client has numerous GBP listings for the same business (perhaps initiated long ago, or by a long-gone employee) or has over the years posted several different addresses or phone numbers on the Internet for the same business, extensive clean-up may be required as Google will only allow one listing per business per location. Client will be given ample notice, referral to a certified Google Partner, and a cost estimate for the clean-up of past listings that fall outside the scope of this contract. (This very rarely happens, but it is a possibility.)

The Google Review plugin: As part of this project, Webmaster will install a WordPress plugin on Client’s website for the purpose of bringing in Google Reviews and displaying them on select pages. Reviews will be filtered to only display those with 4-5 star ratings.

• Webmaster is responsible for the licensing, and updating of the plugin, and establishing the connection to Client’s GBP and the Google Reviews entered there.
• Webmaster will provide a basic orientation on gathering reviews (from existing customers, former customers, and from referrers) and on handling negative reviews.
• Client will receive a custom URL to send with requests for a review.

Blogging plugin: As part of this project, Webmaster will install a WordPress plugin on Client’s website to push updates of the blog posts out to Client’s Google Business Profile. Webmaster is responsible for the licensing, and updating of the plugin, and establishing the GBP connection.

• Blog content: Weekly updates will be derived from the monthly articles of the Aging Well Blog.
• Contingent upon Client’s licensing of the Aging Well Blog: The specifics of publishing rights and responsibilities are covered under a separate contract. If Client should elect to no longer license the Aging Well Blog, then posting to the GBP would cease. The blogging plugin will be disabled and this service will be terminated.
• Contingent upon licensing the Google Business Profile: There is no charge for the additional plugin to post blog updates as long as Client continues to have Webmaster maintain Its GBP. If Client were to drop the GBP, a new contract would need to be arranged to keep the blogging plugin.
• Exclusive territory for Blog posting: Client is licensing an exclusive content product and receives a territorial exclusive for that service. The GBP contracted to receive the posts will correspond to the exclusive territory for Client’s blog. Client agrees It will not use these Google Services to actively market Its services outside this territory. If Client expands to a new service area (e.g., opens a new GBP), and wants to use the content for marketing in that new area, Client’s territory for the content will need to be expanded under a separate contract to include this new area, provided there is no Elder Pages Online, LLC customer with an existing exclusive. A contract addendum will also need to be arranged to cover the expense of configuring the plugin and license to publish to an additional GBP.